Lead Generation

White-Label Estimator + Visualizer Combo — The Ultimate Lead Magnet

Two tools, one seamless experience on your website. Homeowners upload a photo, see their new roof, and get a price estimate — all under your brand.

Two Tools, One Embed

Your website is where homeowners start their roofing journey. But a static gallery of stock photos doesn't convert. What converts is interaction — let them see their actual home with a new roof, then show them what it costs. That's the white-label combo.

The white-label embed combines the AI roof visualizer and the instant estimator into a single, branded widget that lives on your website. Visitors never leave your domain. They upload a photo, pick a product, see the visualization, get a price estimate, and submit their info — all in one flow. You capture leads with full context: the photo, the product they chose, and the price they saw.

How It Works

Step 1

Visit Your Site

Homeowner lands on your page

Step 2

Upload Photo

Photo of their home

Step 3

See Visualization

AI renders their new roof

Step 4

Get Estimate

Instant price breakdown

Step 5

Lead Captured

Full context in your CRM

Visualizer Component

The same AI-powered proprietary engine that powers the dashboard visualizer. Homeowners upload a photo of their home, choose from the manufacturers and colors you've selected, and see a photorealistic render of their new roof in under 60 seconds.

  • Same AI engine as the full dashboard
  • Curated product selection — show only the brands you sell
  • Under 60-second renders
  • Compare Styles mode for side-by-side options

Estimator Component

The instant estimator gives homeowners a ballpark price based on your configured rates. They input their roof dimensions (or use a preset based on typical home sizes), select the product they liked from the visualizer, and see a breakdown of material and labor costs.

  • Material and labor cost breakdowns
  • Configurable per-square-foot rates
  • Waste factor and complexity multipliers
  • Range-based pricing (low-high) to manage expectations

Combined Experience

The magic is in the flow. The visualizer and estimator aren't two separate widgets — they're one connected experience. After the homeowner sees their visualization, the estimator pre-fills with the product they selected. The transition is seamless, and the homeowner stays engaged through the entire journey from "what would it look like?" to "what would it cost?"

Why This Converts

A standard contact form converts at 2-5%. A visualizer alone bumps that to 8-12%. But when homeowners also get an instant price estimate after seeing their visualization, conversion rates jump to 15-25%. They've already invested time, they're emotionally attached to the new look, and the price anchors their expectations before you even pick up the phone.

Your Branding

The embed is fully white-labeled. Your logo, your brand colors, your contact information. Homeowners interact with your brand, not ours. The embed sits inside an iframe on your website and matches your site's look and feel.

Brand Colors

Primary, secondary, and accent colors from your brand

Your Logo

Logo displayed in the header and on generated images

Your Domain

Embedded on your website — visitors never leave your site

Lead Capture

Every interaction captures a lead with full context. Not just a name and email — you get the photo they uploaded, the product they selected, the visualization result, and the estimate amount. Your sales team calls with more information than a standard estimate request could ever provide.

  • Name, email, phone, and address
  • Uploaded photo and visualization result
  • Product selection (manufacturer, style, color)
  • Estimate amount they were shown

Built-In Integrations

CRM Pipeline

Leads auto-created with full context in your CRM

Proposals

Generate proposals from visualization + estimate data

Website Embed

Copy-paste iframe or script tag — works on any website

Use Cases

Contractor Website Landing Page

Replace your static "Request a Quote" form with the white-label combo. Homeowners engage with the visualizer, see their roof, get a price, and submit their info. Your conversion rate triples because they've already invested 2 minutes of attention.

Google Ads Landing Page

Running Google Ads for "roof replacement near me"? Send traffic to a page with the white-label embed instead of a generic form. The interactive experience reduces bounce rate and captures higher-quality leads with purchase intent.

Social Media Lead Gen

Share a link to your visualizer page on Facebook or Instagram. Homeowners who click through get an immediate, interactive experience — not a form. The visualization gives them something to share with family, driving organic referrals.

In-Home Sales Tool

Pull up the embed on your tablet during a sales appointment. Photograph the home on-site, run a visualization right in front of the homeowner, and show the estimate. The emotional impact of seeing their actual home with a new roof closes deals on the spot.

Frequently Asked Questions

What plans include the white-label embed?
The white-label visualizer embed is available on Pro and Elite plans. The estimator combo embed is available on all paid plans. The combined visualizer + estimator experience is available on Pro and Elite.
Can I use my own domain?
Yes. The embed is delivered via an iframe or script tag that you place on your own website. Visitors never leave your domain. Your logo, brand colors, and contact information are displayed throughout the experience.
How are leads captured?
When a homeowner completes a visualization or estimate on your website, their information (name, email, phone, photo, product selection, and estimate amount) is captured and sent directly to your CRM pipeline. You get the full context of what they looked at and what they were quoted.
Does the estimator show real prices?
Yes. The estimator uses your configured pricing for materials and labor. You set the per-square-foot rates, waste factor, and labor multipliers in your dashboard settings. Homeowners see a ballpark estimate based on your real numbers.
How long does the embed take to set up?
Under 5 minutes. Copy the embed code from your dashboard, paste it into your website, and it's live. The embed inherits your branding settings automatically — no additional configuration needed.

Explore More Features

Turn Your Website Into a Lead Machine

The white-label combo embed — visualizer plus estimator under your brand. Set up in 5 minutes. Start capturing leads today.

7-day free trial — White-label embed available on Pro and Elite plans