Automated postcard mailings are currently in development. Sign up for early access.
Automated Postcard Mailings — Targeted Direct Mail for Roofers
Send before/after visualization postcards to storm-damaged neighborhoods. Automated address verification, print, and delivery — all from your dashboard.
Direct Mail for Targeted Neighborhoods
Direct mail isn't dead — it's just been done wrong. Generic postcards blasted to random zip codes get thrown away. But a postcard showing a visualization of an actual home in the recipient's neighborhood, sent days after a hail storm? That gets read.
Roof Visualizer Pro's postcard system connects storm tracking data, visualization renders, and USPS-verified addresses into an automated mailing workflow. Select the neighborhood, design the postcard (or use a template), and hit send. We handle printing, address verification, postage, and delivery tracking.
Storm-Targeted Campaigns
When a hail event is detected in your service area via the storm tracking tool, you can select the affected neighborhoods and launch a postcard campaign targeting those specific addresses. The postcards arrive while the storm damage is still fresh in homeowners' minds.
Storm Hits
NOAA data maps the damage path
Select Area
Choose affected neighborhoods
Postcards Sent
Arrive while damage is still fresh
Before/After Postcards
Use visualization renders on physical postcards. Show a before photo of a home in the recipient's neighborhood alongside the AI-generated after with a new roof. This visual proof of transformation is far more compelling than a generic "Storm damage? Call us!" mailer.
-
AI visualization renders printed on physical postcards -
Before/after side-by-side layout -
Your logo, phone number, and QR code to your website -
Full-color, professional print quality
Address Verification
Every address in a campaign is verified against USPS databases before mailing. Melissa Data integration standardizes addresses, flags vacant properties, and removes undeliverable addresses. You only pay for postcards that will actually arrive.
USPS Validation
Every address checked against USPS databases
Vacancy Detection
Vacant and unoccupied addresses removed
Standardization
Addresses formatted to USPS standards for deliverability
Campaign Management
Create and manage campaigns from your dashboard. Select target neighborhoods on the map, choose a postcard design, preview the final product, and schedule the send. Track campaign status from creation through delivery.
-
Map-based neighborhood selection -
Built-in templates and custom design upload -
Preview before sending -
Scheduled and immediate send options
Delivery Tracking
Know the status of every postcard. Track when your campaign enters production, when postcards are mailed, and when they're delivered. See returned mail and adjust your address list for future campaigns.
In Production
Mailed
Delivered
Returned
Projected Pricing
Postcard pricing is straightforward with no hidden fees. The per-card cost includes printing, address verification, and first-class postage.
Includes print + postage + verification
Melissa Data USPS validation
No monthly fee — pay per campaign
* Pricing is projected and subject to change before launch. Volume discounts may be available.
Built-In Integrations
CRM Contacts
Mail to existing contacts or new neighborhood lists
Use Cases
Post-Storm Outreach
A hail storm damages 500 homes in your area. Within 48 hours, every one of those homeowners receives a postcard with a before/after visualization of a home in their neighborhood, your company information, and a QR code to schedule a free inspection. This arrives while they're still assessing their damage.
Canvassing Follow-Up
Your team canvassed a neighborhood and logged 40 "Not Home" pins. Instead of going back 3 times, send a postcard to those 40 addresses with a visualization of a home on their street. The postcard does the follow-up for you, and you only spend $50.
Seasonal Campaigns
Every spring, send postcards to neighborhoods with roofs older than 15 years. Use public property data to identify aging roofs and pair it with a visualization showing how their home could look with a modern architectural shingle. Proactive marketing that drives demand.
Referral Radius Mailings
Just completed a job on Elm Street? Send postcards to the 50 nearest homes showing the actual before/after of the project. Neighbors see a real transformation on their block. "Your neighbor chose GAF Timberline — see what your home could look like."
Frequently Asked Questions
When will postcard mailings be available?
How much will postcards cost?
Can I use my own postcard designs?
How does address verification work?
Can I target specific neighborhoods from storm tracking?
Explore More Features
Be First in the Mailbox
Targeted postcard campaigns powered by storm tracking data and AI visualizations. Sign up now to get early access when postcards launch.
7-day free trial — Get early access to postcard mailings
